News Overview

Position to strengthen regional presence for global leader in sustainable consumer goods.

GoGreen is pleased to welcome Sonja Verde as new VP of Global Marketing in its Amsterdam office. Sonja, who has lectured on Corporate Social Responsibility at the University of Greenland, joins GoGreen with ten years experience managing marketing for some of the world’s leading sustainable brands. “GoGreen has experienced consistent growth the past several years and looks to continue that trend,” says President and Co-Founder, Robert Greene. “Sonja’s experience and talent is a great addition to our leadership team and will help us take the next leap forward.”

“I’m thrilled to bring my passion for content marketing and corporate social responsibility to Go Green” says Verde. “The sustainable consumer goods movement is gaining momentum and joining a team that has been in the mix for so long is exhilarating.” Verde will take lead on business and market development; market research; strategic direction for promotion and advertising; and direction of marketing staff.

GoGreen is Pleased to Announce its Nomination for a UNEF Sustainable Business Award

New York-Nairobi. GoGreen is among 10 global businesses recognized by the United Nations Environmental Fund with a nomination for the prestigious Sustainable Business Award. According to the Sustainable Business Awards announcement, GoGreen has been nominated for its “outstanding contributions to fighting climate change with its global corporate social responsibility strategy.”

“We’re thrilled to be nominated for Sustainable Business Award” notes GoGreen’s CEO Robert Greene, “we thoroughly respect the work of the UNEF and are proud to be listed among such visionary companies.” Winners of the Sustainable Business Award will be announced at a ceremony in Nairobi this December.

After a historically successful first quarter, GoGreen's rapid growth continues in H1.

Following a historically successful first quarter, GoGreen today announced an unprecedentedly successful half year-- with revenue increases of over 250%.

With a majority of growth in the United States, GoGreen has made major strides in the North American market, while also demonstrating solid growth in other target regions.  Notable North American location openings include Los Angeles, New York, Chicago and Austin. The company has also generated new business in the Netherlands, the United Kingdom, Germany, Belgium and Finland.

“This has been a groundbreaking half year for GoGreen,” notes CEO Robert Greene. “We’re proud to see so many customers recognizing their own eco-friendly values in GoGreen’s philosophy.  The World is changing, and customers now expect businesses that align with their values, and with the good of the planet—we’re glad to be bringing sustainable products to these new markets.”

Working closely with Hippo, GoGreen, the world’s first, digitally-native, global authority on sustainable products for the home, office and outdoors has just announced the launch of a completely new GoGreen.com.

Using GoGreen’s CSR philosophy as the starting point, the team set out to create a holistic, hyper-engaging, multi-channel, multi-device customer experience that would broaden the store’s customer base while remaining the essential resource for sustainable living.

“Hippo’s solid and easy to integrate architecture made this implementation a breeze” notes GoGreen CTO Joanna Groen, “we’ve been able to migrate to Hippo at our own pace, and work with the tools and solutions we trust. The results give us an unprecedented level of control over the customer experience without sacrificing brand consistency.”